Introducing is a feature looking at a handpicked selection of magazines, fanzines, websites, blogs, teams, projects and individuals who produce great quality content on football and football culture. 
Our next Introducing feature comes from the heart of Brazil, where we speak to Brazilian journalist Bruno Rodrigues, founder of Futebol Café, a blog which has become a space to read about great printed literature from across the world on football, culture and passion.
To someone who hasn’t heard of it, how would you describe Futebol Café in one sentence?
Bruno Rodrigues:  Writing about football that can be read.
What is the story behind the creation of the project?
BR: Well, the whole universe of football magazines always looked fantastic to me. The sensation of grabbing a copy of a foreign magazine, the stories that you didn’t know, that kind of feeling… From this passion, I came up with the idea of presenting Brazilian readers cool journalistic projects from around the world that had this profile. Cool printed projects, mostly. Because here in Brazil, we’re kind of orphans of great magazines. So I thought football fans here could be interested in knowing about magazines, books and all the media involving great texts, great stories and, as a product of that, great reading for them.

Do you remember what made you first fall in love with football, could you pinpoint it to a single moment?

BR: I used to joke that my love for football was not natural, but surgically inserted into my mind by my father. He is a great fan of São Paulo Futebol Clube, so I didn’t have too much choice when I came into this world. And I thank him every day because the love for the club is what made me so passionate about football as a whole. And by consequence of that, what made me choose journalism as my career.

What is the unique selling point of your project?

BR: I believe it’s the idea of presenting cool journalistic projects to those who are really interested in football, not just on their clubs and the results, the transfer rumours. Writing for football fans who are able to go beyond that border, who can really enjoy good reading, a great time with a book or magazine accompanied by a cup of coffee.

Out of everything you have done through Futebol Café so far, what are you most proud of/what has been your most enjoyable moment?

BR: I believe that what makes me proud is to see someone commenting on a post and saying that Futebol Café has been one of the great recent discoveries of that particular person. There are other cool football projects, websites and media all over, so reading/hearing that your project, which is independent, has given someone a great time, it’s the most incredible thing I can get from the readers.

What next for Futebol Café?

BR: It’s hard to say, as I’m trying to figure it out myself what I’m going to do next. I think I want to open new possibilities of content on the blog, creating new sessions perhaps, and starting at some point a paper printed version of Futebol Café. A kind of journal with the blog’s style, something that the readers could touch, feel, read while drinking a good espresso at a coffee shop downtown.

Out of all the football websites, magazines, podcasts, projects out there, what are your personal favourites?

BR: I enjoy Panenka and Líbero, the Spanish magazines – for me, the greatest thing we have in print today. The texts at These Football Times are great too. There’s a Brazilian website called Trivela that is very good, doing a job that traditional media do not make. And I like the type of coverage that The Guardian does on football. 

To someone wanting to start up a similar project to yours, what would be your words of advice?

BR: A simple word: “Start”. Just start. If you think you have a cool idea, if you thought about something that people usually don’t do but you believe other people could be interested in, do it. I see a great future for my blog because I believe in it, I believe in its content and I believe that people have interest in what I’m trying to give them. So start your project. Believe in it.

If someone wanted to collaborate with you at Futebol Café, how would you suggest they went about it?

BR: Unfortunately, I can’t pay collaborations as I do not make money out of Futebol Café myself. And that’s a goal for me. But if someone wants to collaborate, I suggest giving a read at the blog, at its content, and suggesting or writing something about a great football book or a cool independent project that goes on print. I think that is the best way for people to help the blog if they want.